How To Become An Authority In Your Niche
It doesn’t matter what niche you’re in — whether SEO or carpentry or accounting — there’s hundreds of businesses similar to yours that are all fighting for their piece of the market. Have you ever wondered why people choose certain businesses over others? Or why some businesses boom while others flop? A big part of …
Duplicate Content Can Kill Your Website!
A duplicate never comes out quite as good as the original. Whether you’re talking about a fax, a photocopy, a counterfeit, or website content. I’ve seen my fair share of bad knockoffs, and the reality is you probably spend a lot more time making the duplicate than if you were to just make an original. I …
Reasons To Avoid In-House SEO Campaigns
When it comes to SEO campaigns, there’s usually three options: carry out the campaign in house, outsource to a specialized SEO firm, or don’t do SEO at all. In this article we’re going to explain why we truly don’t ever suggest in-house SEO campaigns for 99% of businesses. I’ve personally managed in-house SEO campaigns at …
SEO In 2012 vs. 2011
While we’re already well into 2012, it’s important to address the changes in SEO this year vs. last year and even talk about some of the changes we’ve already seen so far in 2012. In 2011 Google rolled out more than 500 changes to it’s ranking algorithm. The majority of these changes were fairly small, …
Why Do Search Engine Rankings Vary?
Did you know that your search engine rankings vary based on things like your location, your IP address, Google Plus, and sites you’ve visited? Well they do — and most people never even notice this. Search engines such as Google try to custom tailor search results to what they think you’re looking for. They do …
Why Is Ranking #1 On Google So Difficult?
Have you ever wondered why ranking #1 on search engines such as Google is so difficult? There’s some simple and complex reasons behind this, and in this article we’ll talk a little more about why it’s hard to get on top and what you can do to get your business on top. First off I …
SEO Results Aren’t Always Easy
SEO results aren’t always easy. That doesn’t mean we can’t do it, it just means it isn’t always a fast improvement. In this article we’re going to share details on a campaign we’re managing as well as outline some struggles that arose that happen during SEO campaigns. I’ll start by saying that we believe in …
What Is Google Analytics And How Can It Help Me?
Google analytics is a powerful, free tool offered by Google for webmasters and website owners to use in monitoring and tracking various activities on your website. There’s thousands of aspects to Google Analytics and millions of combinations of reports it can generate, but in this article we’re going to outline a few of the key features …
How To Be A Good Web Design Client
Designing a new website can be a difficult time for business owners. Often time business owners and web designers can butt heads if the design team doesn’t have the experience necessary to properly manage the web design project. Through this article we’re going to provide some tips for web design clients on how to get …
Trial And Error In SEO
When it comes to SEO, you don’t always hit the bullseye on the first try. While many aspects of SEO are viewed as an exact science, the truth of the matter is SEO and any form of marketing is more of an art form. I was attending a conference a few months ago where the speaker was …
Comparing Advertising Costs : Why SEO Delivers The Best ROI
>Advertising. It’s everywhere — from billboards to digital screens to TV ads to those annoying little pop-ups when you’re just trying to use an app on your smartphone. I’ve heard numbers that the average person is exposed to over 5,000 advertisements per day! One of the things I always say is that SEO is one …
