If you’re unfamiliar with the world of digital marketing, it can be difficult to figure out where you should even begin to market your business online. Two acronyms that you may come across as you try to answer this are … Continue reading →

Are you ready to hire a digital marketing company? One simple Google search will show you just how many options there are out there, but how do you know which company is right for you? The first decision you have … Continue reading →

As you begin to grow your business, it’s normal to outsource tasks you don’t have the resources to handle on your own. Two of these tasks may include website development and digital marketing since both require a unique skill set … Continue reading →

Anyone who has ever worked a day in web design knows how fast paced and dynamic this industry can be—and it’s not showing any signs of slowing down. If you are designing or revamping a website right now, don’t design … Continue reading →

After spending countless hours perfecting your main website, you may be discouraged to find out your work may not be over just yet. Microsites, which are branded sites that are completely separate from your homepage and branded URL, are still … Continue reading →

Every business, regardless of the size or industry, can benefit from a strong SEO strategy. But, the factors that Google and other search engines use to determine rankings are constantly changing, so it can be quite confusing for businesses new … Continue reading →

When you research SEO strategies, you might find the majority of them focus on how to get your brand to rank higher than its competitors. But, what about when a customer specifically searches for your brand? For example, a customer … Continue reading →

It may sound like a silly question to ask — “Who owns your company’s domain name?” Most businesses simply assume that since they own their business and likely hired a company or web designer to setup their website, that they … Continue reading →