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Articles & News

Abby DiNolfo

Understanding Google’s New “Have AI Get Prices” Feature

All homeowners rely on home service providers at some point in their lives. Historically, finding a reliable home service provider when maintenance or repairs are needed has been viewed as a time-consuming hassle. People spend hours researching businesses, calling different … Continue reading

Sylvia Smith
Using Heatmaps and Session Recording Tools to Improve On-Page SEO Engagement

Most companies think of SEO as a mix of keywords, rankings, and backlink strategies. Those elements matter, but they only describe the part of SEO that happens before visitors land on your website. What happens after a user arrives is … Continue reading

Sylvia Smith
How Search Behavior and Intent is Shifting in 2026 and What Marketers and Businesses Should Do to Stay Ahead

Internet search behaviors are changing faster than ever before and that isn’t stopping in 2026. What worked a few years ago may no longer deliver results, and the strategies that succeeded this year might not be effective the next. One … Continue reading

Ryan Burke
AI Search is Continuing to Evolve: The Key Trends to Watch for 2026

For years, businesses have optimized their websites and page content to rank effectively across search algorithms. This battle to rank is a constant sea of change, and one of the biggest recent shifts in the past few years has been … Continue reading

Sylvia Smith
Why Website Accessibility is Critical for Compliance and SEO Success

In today’s digital day and age, businesses can no longer ignore the importance of making their websites accessible to everyone, including people with disabilities. Digital accessibility isn’t just a matter of doing the right thing or providing a better user … Continue reading

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