Electronics recycling
ERI
7,500%+Growth in online traffic over 10 years
Digital Ads - SEO - GEO - Marketing StrategySimple SEO Group
A marketing relationship that grew with the business.
Our work with ERI spans its website, organic search, advertising and broader marketing strategy. Over ten years, online traffic grew by more than 7,500%.
- Search
- SEO and GEO supporting discovery.
- Advertising
- Digital campaigns and ongoing marketing strategy.
- Growth
- Thousands of leads and continued business expansion.
A marketing program that could keep growing with ERI.
Our relationship with ERI spans a decade of business expansion. The work has connected its website, search presence and advertising with the broader task of reaching organizations that need electronics recycling services.
The decisions behind the work
- Treat the website as an ongoing business assetWebsite development supported a growing organization and the information prospective customers needed to understand its services.
- Connect search and advertisingOrganic search and digital advertising worked within a broader marketing strategy, with GEO now part of the service mix.
- Stay involved as priorities evolveThe long-term relationship allowed the work to develop alongside ERI’s business rather than ending with a single launch or campaign.
The outcome7,500%+
Growth in online traffic over ten years.
Thousands of new leads annually, including inquiries from Fortune 1000 companies.What the work made possible
ERI became the largest company in its industry while continuing to grow. Our role has been to support that progress through its website and marketing; its market position reflects the work of the wider business.
John ShegerianCEO, ERI
Not only is their work quality and execution speed second to none, but most importantly to me, Brendan and his company have the highest moral and professional standards I have ever seen.Read the full testimonial ↗
